The problem
Raise too early and you give up more than you should. Raise too late and you are negotiating with a cash cliff behind you. The right window depends on runway and milestones together, and a spreadsheet shows only one of them.
How YourCFO handles it
Anchor to your actual cash and burn, and the date it runs out under the current plan.
Layer the initiatives that hit the metrics your next round needs.
See where runway and milestones line up, so you go out with leverage and months to spare.
you need six months of runway to raise well
you see exactly when to start, working back from the date cash runs out.
Start the raise on your timeline, with the metrics and the runway to negotiate from strength.
Related
Investors want to know how you will hit the numbers, not just the numbers. Initiative-based forecasting ties every projection to the decision behind it.
Model each cost and revenue lever as an initiative and watch the date your cash runs out move in real time.
Stack the decisions you might make into named scenarios and compare their trajectories side by side.
Model your next decision and watch the runway move, then let variance tell you how it landed.